Ethos Green Power Cooperative

Ethos Green Power Cooperative is a worker-owned cooperative based in Viroqua, Wisconsin, serving rural communities throughout southwestern Wisconsin with renewable energy solutions since 2013. Originally founded as a single-owner LLC by Alicia Leinberger, the company transitioned to its current cooperative structure in 2020 to embody its commitment to sustainability and shared ownership.
The cooperative specializes in designing and installing solar power systems—both ground-mounted and roof-mounted—for residential and commercial clients. Their offerings extend beyond solar panels to include heat pumps, EV chargers, battery storage solutions for backup power during grid outages, energy monitors for usage tracking, and advanced SPAN smart panels that enhance home electrification.
With nearly 6 megawatts of installed capacity across numerous projects, Ethos emphasizes personalized service starting with detailed site assessments tailored to each customer’s needs. They provide free quotes, referral discounts, lifetime system support, and focus on building long-term relationships within the community.
Their mission centers on revitalizing local economies through clean energy adoption while providing living wages for worker-members. As a Focus on Energy Trade Ally, they help customers access rebates/incentives that make renewable upgrades more affordable.